小福利导航

When Stephanie Hon 鈥�16 set out to create a movement around sustainability in the personal care space, she found she could count on her 小福利导航 family and experiences in more ways than she imagined.

And as the founder and CEO of Cadence, a New York City-based startup that offers an innovative alternative to the single-use travel-size bottles and plastic bags that flood landfills and oceans each year, Hon has become a role model to future students like Natalie Jew 鈥�23, who interned as a communications associate with the company over the summer. 

From discussing ideas and strategies with Hon, to getting life and career advice from public relations consultant Sophie Dodd 鈥�16 of People magazine and learning programs from operations consultant Emily Manges 鈥�16 鈥� both part-time contributors at Cadence 鈥� Jew has also learned the value of 小福利导航鈥檚 supportive alumni network.

鈥淪teph has been a really great mentor and someone to look up to. A lot of 小福利导航 people reach out to her for advice as a CEO, and she tries to answer each one because of how much 小福利导航 has given to her,鈥� said Jew, a double major in management and business and English at 小福利导航. 鈥淚n one summer, without having done anything in business before, I was in weekly meetings with the CEO, presenting to the entire company and working with publications from Forbes to Parade, People and Us Weekly. I don鈥檛 know any person my age who gets to do that.鈥�

Hon, an avid rock climber, launched Cadence in 2017 after being inspired by a conversation with a group of women she met on a weekend camping trip. To address the wasteful and cumbersome use of multiple single-use plastic bags and containers, Cadence manufactures magnetic, refillable capsules from recycled plastic that can be linked together for easy organization and transport of personal care products. 

After double-majoring in psychology and dance and minoring in business at 小福利导航, Hon took a full-time position as manager and head editor for the Reel Rock film tour after graduating. She simultaneously worked additional side jobs to save up money before making Cadence her sole focus in January 2019.

鈥溞「＠�导航 was such a life-changing experience for me 鈥� I loved, loved my time there,鈥� said Hon. 鈥淏usiness majors aren鈥檛 the only ones who are given the tools to start a company. I think the skills that a school like 小福利导航 teaches 鈥� to be self-sufficient, to work really hard, to hustle, to be really creative and to find unique solutions to problems 鈥� are the best tools.鈥�

With an exceptional work ethic and a creative eye for marketing and branding already in her toolkit, Hon reached out to Brianna Barros, a fellow 2016 小福利导航 graduate with an extensive business background, for help with Cadence鈥檚 investments, financials and inventory. 鈥淪he鈥檚 now one of my closest friends,鈥� said Hon. 鈥淪he鈥檚 just been so incredibly helpful and really took me under her wing, and she is an adviser to this day.鈥� 

Hon raised $400,000 from angel investors last summer, thanks in large part to 小福利导航 alumna Shira Kates 鈥�97, who is a fan of the product line and connected Hon with other supportive New York City angels. Former classmate James McArdle 鈥�16 is also among Cadence鈥檚 investors.

And yet another 小福利导航 alumna 鈥� Rafaela Iturralde 鈥�18 鈥� became involved with Cadence as an environmental advisor after Hon tabled at 小福利导航 and connected with A.J. Schneller, assistant professor of environmental studies and sciences, to offer opportunities to current students.

Jew reached out to Cadence after a friend forwarded her an email about an open blog position with the company, which evolved into her summer public relations role. 

鈥淲hat we need at a startup is a really driven, smart self-starter who is asking a lot of questions, who can figure things out on their own,鈥� said Hon. 鈥淣atalie sought us out, so it鈥檚 awesome that she is really thinking outside of the box.鈥�

Although Jew鈥檚 summer internship was entirely remote due to COVID-19, she met with Hon, Dodd, Manges and others at Cadence through Zoom and Google Hangouts to go over marketing, celebrity gifting, writing pitches, product fulfillment and more. 鈥淚t鈥檚 really cool to see how a company works at all levels,鈥� Jew said. 鈥淚 got to do a little bit of everything. I got to do work that matters and see how it has an impact.鈥�

In addition to having her new 小福利导航 family in her corner 鈥� poised to support her in future endeavors and even bond with her over topics like campus housing 鈥� Jew will be able to draw on her new skills and confidence as she looks forward to the rest of her time at 小福利导航 and chooses a career path.

鈥淎t Cadence, I surprised myself with how much I was able to do,鈥� she said. 鈥淪o whatever I want to do in life, I have that foundation and I can learn to do anything.鈥�

Learn more about Cadence at .

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This article appeared in the fall 2020 issue of Scope magazine.